
So as "The Queen" I must be up to date on all the latest trends -
Primarily in social media realm. Therefore, I have my palace court staff personally deliver DMNews to my front gate.
In the August issue, there was an article involving Google AdWords latest release called
Spot Mixer! Google now offers the new option for creating in-stream video advertising with
"Spot Mixers" self serve video ad creation platform.
This new deal enables AdWords users to create a 15-30 second in-stream video ad using Spot Mixer's Do it yourself creation tool. Videos can be distributed on Youtube or Google's Content Network as pre, mid or post roll ads.
This will enable advertisers to get and even stronger performance from video advertising!
According to eMarketer, US spending on internet video ads is expected to reach $4.3 BILLION by 2011. It currently is the FASTEST growing segment of online display ads.
And here is the COOLEST part -
Spot Mixer's service automatically converts an advertiser's existing Adwords text ad into a tailored video ad within the Google Adwords account. Users can customize their ads with photos, videos and voiceovers. I mean seriously! How easy is that?
The Queen gives her stamp of approval on this one.
Long live the Queen.
Kameron
No comments:
Post a Comment